Get in touch
![An image of two speech bubbles saying Hi](/app/assets/yelldesign/assets/public/contact/hi.478947e0.png)
See anything you like, or want to talk about working together? We’re always up for a chat.
- ✉ matt@yelldesign.com
- 📞 +(61) 418 562 251
-
🏢
201/26 Rokeby Street,
Collingwood VIC 3066 Australia
Process
![An illustration of an ice cream (labelled 'brands'), and an ice cream van (labelled 'agencies' moving towards an arch that says 'Order here'.](/app/assets/yelldesign/assets/public/process/process-order-here.0075c72d.png)
![](/app/assets/yelldesign/assets/public/process/process-order-here-mobile.45a980e5.png)
Kick-Off
Usually a phone call, or a face-to-face meeting if we're in the same city! Review the brief, firm up the estimates and chat contracts if needed.
![An illustration of a happy contract](/app/assets/yelldesign/assets/public/process/yelldesign-process-1.d8a666d2.gif)
Concepts
Yelldesign provides one or two concepts per piece of content needed. These are usually in dot-point form (no visuals yet!).
![An image of neopolitan ice cream with dot-points appearing next to it](/app/assets/yelldesign/assets/public/process/yelldesign-process-2.67f4cec7.gif)
Concepts
Yelldesign provides one or two concepts per piece of content needed. These are usually in dot-point form (no visuals yet!).
Treatments
A broad view of the style and treatment of each content piece. This usually includes visual references similar to the traditional mood board.
![An illustration of four different types of icecream, with different toppings](/app/assets/yelldesign/assets/public/process/yelldesign-process-3.7221dc8b.gif)
Storyboard
The animation or video is broken down into a visual storyboard to show key transitions, camera angles and movement. We can also add VO scripts to these.
![An illustration of a storyboard](/app/assets/yelldesign/assets/public/process/yelldesign-process-4.65c89fc1.gif)
Storyboard
The animation or video is broken down into a visual storyboard to show key transitions, camera angles and movement. We can also add VO scripts to these.
Pre-production
The team starts building the props and sets. We also find locations if needed, and any other backgrounds, paper or other materials that are required for shooting.
![An illustration of the neapolitan icecream being scooped up. Cones and ice-cream toppings surround it](/app/assets/yelldesign/assets/public/process/yelldesign-process-5.b3a7d59c.gif)
Production
Shoot day! (or days). Hundreds of images are taken and the visual story is brought to life.
![An illustration of a camera taking a picture of a scoop added onto the ice cream cone.](/app/assets/yelldesign/assets/public/process/yelldesign-process-6.6f1605c7.gif)
Production
Shoot day! (or days). Hundreds of images are taken and the visual story is brought to life.
Post-production
This is where we remove bits of string, Blu Tac, wire, tape and any other production leftovers. The animation is given a good coat of polish - ready for delivery.
![an illustration of sprinkles and a cherry being added to the icecream](/app/assets/yelldesign/assets/public/process/yelldesign-process-7.63a77121.gif)
Delivery
We deliver the files for posting in whichever format required. Videos in different sizes/ratios, still images, GIFs - whatever you need to launch the campaign!
![an illustration of three different icecreams being presented in a serving rack](/app/assets/yelldesign/assets/public/process/yelldesign-process-8.db2eb754.gif)
Delivery
We deliver the files for posting in whichever format required. Videos in different sizes/ratios, still images, GIFs - whatever you need to launch the campaign!
![An illustration of two happy people enjoying their icecream](/app/assets/yelldesign/assets/public/process/yelldesign-process-9.e41b1e4c.gif)